Beauty is your platform to say to the world "this is me and I have the right to stand proudly in my truth."
Inclusivity is more important than ever because the beauty industry has long marginalized people who do not fit into a narrowly cultivated stereotype. But it’s time to recognize that everyone has a relationship with beauty and that beauty products are versatile tools of self-expression no matter who you are. We are committed to ensuring that everything from our products to marketing reflects the universality of beauty.
GET TO KNOW AIDEN
Rescued Mellow, a six-year-old spotted feline fluffball that loves people and hates sudden noises
Promptly named Meloway after the aforementioned cat
Culinary explorer – favorite food is one that hasn’t been sampled yet
Was an amateur tattoo artist when younger
Terrified of roller coasters but never remembers until on one
The go-to if you want the tea on K-Pop
GET TO KNOW ASH
Comfort food: Bacon PB&J sandwich
Tried and failed vegan diet (made obvious by comfort food)
New obsession: folding t-shirts like Marie Kondo
Addicted to zombie movies but pretends to be a highbrow cinephile